KAM - IT’S PERSONAL
The world of sales has recently undergone a rapid evolution, driven by both technological disruptors and seismic changes in working techniques - and locations. Your Key Accounts are the core of your business - so how do you keep it personal in an increasingly remote world?
THE KAM ASSESMENT
ARE YOU UP TO SPEED WITH KAM?
Find out with our short assessment.
LEVEL UP
What makes an account ‘Key’? What separates a Key Account Manager from other sales roles? In our blog post we take a brief overview of the differences and how specific skills development might hold the, um, key to success...
ONLY HUMAN?
In a remote world, how do you keep it personal? We take a deep dive into the role that technology has to play in building relationships with Key Account customers, while still making them feel uniquely valued.
DOWNLOADKAM BY THE NUMBERS
Download a visual journey through some surprising facts and figures from the world of KAM. How long does it take an Account Manager vs. a Key Account Manager to close a deal? And is it worth the wait?
DOWNLOAD
8 STEPS TO KAM SUCCESS
Download our tipsheets for step by step advice on how a flexible, modular learning path can prepare your teams to meet the unique challenges presented by Key Account Management.
DOWNLOAD THE TIPSHEETA KAM's biggest challenges...
Usually, a good KAM spends time internally trying to win over the expertise and resources they need to serve their customer. To serve their accounts as effectively as possible, the KAM needs to access resources across different business units and silos of their own company. And usually they have to do this with no direct authority – and in direct competition with colleagues.
READ MOREMERCURI INTERNATIONAL’S KAM DIFFERENCE - IT’S THE ‘HOW’ THAT MATTERS
Most companies understand the need for a KAM programme, but it’s how it’s applied that makes all the difference. Mercuri International focuses on practical, real-world deployment - putting your KAM strategy to work, for measurable financial results.
Global reach & local expertise
With global reach and local expertise, Mercuri International has the scale and experience to turn KAM training into tangible sales success.
Continuous improvement
A unique, circular training model contributes to ongoing improvement, driving continuous growth. We have the knowledge, skills, and mindset to help customers execute their sales strategy, for proven ROI.
Hybrid Learning Experience
Innovative training methods, both face-to-face and digital, for learning that evolves around your sales teams.
We know KAM's challenges
‘KAM’s are trained by KAM’s’ – since we understand the perspective of key account managers we can build training around today’s KAM challenges.
KEY ACCOUNT MANAGEMENT
The world of Key Account Management is constantly evolving - are you up to speed? We'd love to talk - reach out to start your KAM journey today.