Privacy & Cookie Policy

Mercuri International North America  – Privacy & Cookie Policy 

Mercuri International North America (“Mercuri”) appreciates your interest in our privacy and cookie practices. In this policy, we explain the types, scope, and purposes of personal information we collect when you interact with Mercuri. We take reasonable measures designed to protect the personal information you provide to us. 

Mercuri International North America can be contacted at 1079 West Round Grove Road, Suite 300-420, Lewisville, TX 75067, USA. If you have questions about this policy or wish to exercise a privacy right, please contact us at info.us@mercuri.net or through the contact form on our website. We may amend this policy from time to time. We will post the updated version and revise the “Last updated” date; where required by applicable law, we will provide notice of material changes or obtain consent. 

Processing of personal information

Personal information is information that identifies, relates to, describes, or could reasonably be linked to an individual or household. Examples may include a name, business address, telephone number, email address, online identifier, or information about a person’s professional activities. We process personal information in accordance with applicable U.S. federal and state privacy laws, which may include comprehensive state privacy laws depending on the individual, information, and activities involved. There is no single U.S. privacy law that applies uniformly to every type of personal information or business. 

Our websites and services are intended primarily for business and professional audiences. They are not directed to children under 13, and we do not knowingly collect personal information online from children under 13 without appropriate authorization as required by law. If we learn that we have collected such information inappropriately, we will take reasonable steps to address it. 

How we collect personal information

The personal information we process is mainly collected from you when you contact us by email, telephone, contact form, or in person, or when you participate in meetings, conferences, conventions, events, research, or surveys. When you visit our website or use our online platforms, we may collect information through cookies and similar technologies. We may also receive information from third parties, usually from the company you represent or work for, our service providers, business partners, or other sources where permitted by law. 

Some features on our website may allow you to submit information that relates to another person. Please provide another person’s personal information only when you are authorized to do so and have provided any notice or obtained any consent required by applicable law. 

Types of cookies used

• Necessary (for the proper functioning, security, and basic operation of the website) 

• Preferences (to remember choices, such as language or region) 

• Statistics (for example, analytics tools used to understand how visitors interact with the website) 

• Marketing (to measure campaigns, support advertising, or help make advertising more relevant) 

Cookie consent management

We use Cookiebot to manage cookie preferences on our website, subject to confirmation that it remains deployed on the North American website. Cookiebot is a consent management platform that can present visitors with choices about cookie categories and record those choices. 

Depending on applicable U.S. state law and the technologies in use, visitors may be offered choices to accept, reject, or customize non-essential cookies and certain advertising or data-sharing activities. Strictly necessary cookies may operate to provide requested website functions, security, or consent management. Where required by applicable law, non-essential tracking or targeted advertising technologies will be controlled according to the visitor’s choices. Cookie preferences and the period for which they are stored depend on the consent tool’s configuration and should be confirmed before publication. 

You can manage cookies through the cookie settings tool on our website, where available, and through your browser settings. You may also use any “Your Privacy Choices” link provided on the website to exercise applicable opt-out rights. We will honor Global Privacy Control (GPC) or other recognized opt-out preference signals where required by applicable law. For more information about Cookiebot, visit https://www.cookiebot.com/. 

What personal information do we process and why?

Mercuri processes personal information for several purposes. The following sections describe common categories of processing, the types of information involved, retention practices, and the parties with whom information may be shared. Actual practices may vary by website, service, and business relationship. 

A. Information collected when you visit our website 

Purpose for processing	Categories of personal information
We use website information to operate, maintain, protect, and improve the website, troubleshoot errors and security incidents, understand traffic, and analyze how visitors use our content.	• IP address and online identifiers  • Device, browser, operating system, and technical information  • Pages visited, referral information, timestamps, time zone, and other website activity  • Cookie and similar technology data

Legal basis / applicable justification: Depending on the activity and applicable law, processing may be based on our legitimate business purposes, the operation and security of our services, or your consent and privacy choices for non-essential cookies or targeted advertising. 

Retention period: We retain website information for as long as reasonably necessary for the purposes described in this policy. The prior policy describes a period of up to three years for certain website analytics; this period and actual analytics settings should be confirmed for the North American website. 

How we share information: We may share this information with website hosting and support providers, analytics and behavior tools, security providers, and services identified in the third-party cookie section, including Google Analytics, Hotjar, Meta, Tawk.to, and other providers where currently used. 

B. Use of third-party cookies for marketing purposes 

Purpose for processing	Categories of personal information
Where enabled, marketing cookies and similar technologies may help measure campaigns, understand website interactions, and market Mercuri products and services to existing and potential customers.	• IP address and online identifiers  • Device and browser information  • Pages visited, interactions, and time of visits  • Advertising or campaign interaction data

Legal basis / applicable justification: We may use these technologies for legitimate business purposes where permitted. Where required by applicable state law, we provide opt-out choices for targeted advertising, sale or sharing of personal information, and related activities. Consent or other controls may apply depending on the technology and jurisdiction. 

Retention period: The prior policy describes up to two years from the last website interaction for certain marketing data. Actual retention depends on the provider, cookie settings, and applicable requirements and should be verified. 

How we share information: Potential recipients include analytics, advertising, and social media providers such as Google, Hotjar, Meta, Microsoft, and other providers actually deployed on the website. Some disclosures may be treated as “sale,” “sharing,” or targeted advertising under certain state laws; applicable opt-out rights will be honored. 

C. When you fill out a contact form on our website 

Purpose for processing	Categories of personal information
We use information submitted through contact forms to respond to questions, provide requested information or services, and, where you have requested or permitted it, send marketing materials or newsletters.	• Name  • Email address and telephone number  • Information included in the message field  • Preferences or information submitted with a form  • Newsletter subscription or marketing preferences  • Technical information associated with form functionality, where collected

Legal basis / applicable justification: We use this information to respond to your request, take steps related to a potential business relationship, or pursue legitimate business purposes such as communicating with prospective customers. Marketing communications are subject to applicable law and your preferences. 

Retention period: The prior policy describes up to three years from the last interaction for contact-form information unless the individual asks not to be contacted. Mercuri should confirm this period and apply appropriate suppression records when a person opts out. 

How we share information: We may share information with our website agency, hosting provider, CRM provider, communications services, and website analytics providers as needed to process the request and operate our business. 

D. When we have a business relationship with you or the business you represent 

Purpose for processing	Categories of personal information
We use professional contact information to establish, maintain, and develop relationships with customers, prospective customers, suppliers, partners, and the organizations they represent. This may include email communications about our business, services, and activities.	• Name  • Business email address, telephone number, location, and business address  • Professional title and employer or organization  • Information provided in business communications

Legal basis / applicable justification: We process information to perform or manage a business relationship, take steps at the request of a business contact, comply with legal obligations, or pursue legitimate business purposes such as communicating with a company’s representatives. 

Retention period: We retain information while the business relationship remains active and for a reasonable period afterward for recordkeeping, follow-up, legal compliance, and dispute resolution. The prior policy describes three years after the last contact; this period should be confirmed for North America. 

How we share information: We may share information with our CRM provider and other service providers supporting business communications, account administration, and recordkeeping. 

E. When you access the Mercuri LMS or sales enablement platform 

Purpose for processing	Categories of personal information
We use information to provide access to learning programs and sales enablement services, communicate with users, track learning activity, assess progress, and suggest content based on platform activity.	• Name and business contact details  • Account, login, IP address, browser, and personal settings  • Platform actions, behavior, visits, time spent, and selected learning paths  • Assessments, tests, assignments, results, and learner feedback  • Email correspondence and other information submitted on the platform

Legal basis / applicable justification: We process information to provide the platform or services requested by the customer or organization, administer accounts and learning programs, and pursue legitimate business purposes such as platform security, support, reporting, and improvement, subject to applicable law. 

Retention period: The prior policy describes up to three years from the last interaction for platform activity and retention of analyses and tests until education is completed, up to one year. These periods should be checked against the current North American platform configuration and contractual requirements. 

How we share information: Service providers may include hosting, CRM, analytics, data-center, and platform-development providers. The prior policy identifies Ariadne Digital s.r.l., Ariadne eLearning s.r.l., and Amazon Web Services in connection with the platform. Mercuri should confirm which vendors currently support the North American service and whether they receive or access personal information. 

F. Research, studies, and surveys 

Purpose for processing	Categories of personal information
We process information to conduct research, studies, and surveys and to analyze customer needs, business trends, service performance, and opportunities to improve our offerings.	• Name and contact details  • Company represented and job title  • Responses and opinions provided in research or surveys  • Additional information voluntarily submitted

Legal basis / applicable justification: We may process this information for legitimate business purposes, such as evaluating and improving services and understanding customer segments, subject to applicable law and any choices or notices provided when the research is conducted. 

Retention period: The prior policy describes retention for up to three years from collection. This period should be confirmed for North America and adjusted where a shorter or longer period is reasonably necessary. 

How we share information: We may share information with our web agency, hosting provider, analytics provider, CRM provider, and research or survey service providers where needed to conduct the activity. 

G. Marketing communications, sales, and marketing activities 

Purpose for processing	Categories of personal information
We use professional contact information to market our products and services where permitted, including when you have expressed interest in our services, communicated with us, or information has been provided by a third party in a manner permitted by law.	• Name and business contact details  • Company represented and job title  • Service interests, communications, and marketing preferences  • Information provided in contact forms or through business interactions

Legal basis / applicable justification: We may use information for legitimate business purposes where permitted and in accordance with applicable marketing and privacy laws. You may opt out of marketing emails at any time using the unsubscribe link or by contacting us. We will honor applicable opt-out requests. 

Retention period: The prior policy describes up to three years from the last interaction unless the individual requests no further contact. This period should be confirmed for North America. We may retain limited suppression information to respect opt-out requests. 

How we share information: We may share information with our web agency, CRM provider, email and communications providers, and marketing service providers as needed to administer communications and campaigns. Where applicable law treats certain disclosures as sale, sharing, or targeted advertising, we provide the required opt-out mechanisms. 

Transfers and processing by service providers

Mercuri may use service providers and affiliated entities located in the United States and other countries. As a result, personal information may be processed or accessed in a jurisdiction different from the one in which it was collected. We take reasonable steps designed to ensure that service providers handle information in a manner consistent with our agreements and applicable law. The specific locations and safeguards used should be confirmed with the relevant vendors. 

We do not sell personal information for monetary consideration. However, certain disclosures to advertising or analytics partners may be considered a sale or sharing under some U.S. state privacy laws. Where required, we provide a mechanism to opt out of such disclosures. 

Your rights

Depending on the U.S. state in which you reside and subject to applicable exceptions, you may have rights relating to your personal information. Not every right is available in every state, and some requests may be denied where an exception applies. To submit a request, contact us at [insert U.S. privacy email address] or through our website contact form. We may need to verify your identity and, where applicable, the authority of an authorized agent. 

• Right to know or access: You may have the right to request confirmation of whether we process your personal information and to access certain information about our collection, use, disclosure, or other processing. 

• Right to correction: You may have the right to request correction of inaccurate personal information. 

• Right to deletion: You may have the right to request deletion of personal information, subject to legal exceptions. 

• Right to data portability: You may have the right to receive certain personal information in a portable and, where technically feasible, readily usable format. 

• Right to opt out: You may have the right to opt out of the sale of personal information, sharing for cross-context behavioral advertising, targeted advertising, or certain profiling, where applicable. 

• Right to limit certain uses of sensitive personal information: Some states provide this right in specific circumstances. 

• Right to appeal: Where required by applicable law, you may appeal our decision regarding a privacy request by following the instructions in our response or contacting us with “Privacy Request Appeal” in the subject line. 

• Right to non-discrimination: We will not unlawfully discriminate against you for exercising privacy rights provided by applicable law. 

• Marketing opt-out: You may opt out of marketing emails at any time using the unsubscribe link in the email or by contacting us. This will not necessarily stop service-related or other non-marketing communications. 

• We will respond to verified privacy requests within the period required by applicable law. Where applicable, we will provide information about further complaint or appeal options. 

What are cookies and how do they work?

Mercuri uses cookies and similar technologies on its websites and online applications, including the Mercuri sales enablement platform, where enabled. A cookie is a small text file stored by your browser that can help a website recognize a browser or remember information. Cookies and similar technologies may be used to: 

• enable website or platform functions; 

• provide statistics and measure website performance; 

• remember your settings and choices; and 

• measure marketing or support advertising and interest-based marketing. 

Cookies may be session cookies or persistent cookies: 

• A session cookie generally expires when you close your browser. 

• A persistent cookie remains on your device for a set period or until it is deleted. 

Cookies set by the website you visit are often called first-party cookies. Cookies and similar technologies set by other companies are often called third-party technologies. Their duration varies by provider and purpose. 

Some cookies are necessary to provide a service or feature you request, support security, or operate the website. Other cookies, such as certain analytics, preference, and advertising technologies, may be optional. Depending on applicable law and the technology involved, we provide relevant notices and choices, including opt-out mechanisms for targeted advertising or other regulated activities. 

You can manage cookies using our website’s cookie settings tool, where available, or by changing your browser settings to delete or block cookies. Blocking cookies may affect the availability or functionality of certain website features. Browser instructions are available here: 

• Google Chrome: https://support.google.com/chrome/answer/95647 

• Mozilla Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox 

• Apple Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac 

• Microsoft Edge: https://support.microsoft.com/microsoft-edge 

Our use of third-party cookies

Google Analytics / Google advertising services: Used, where enabled, to analyze website use, measure campaign performance, or support advertising-related functions. Provider information: https://business.safety.google/adscookies/. 

Hotjar: Used, where enabled, to understand website interactions and improve usability. Provider information: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies. 

Meta: May be used for marketing, campaign measurement, or advertising. Provider information: https://www.facebook.com/policy/cookies/. 

Tawk.to: Used to provide live chat and support functionality, where enabled. Provider information: https://www.tawk.to/privacy-policy/. 

Vimeo and YouTube: Embedded video services may use cookies or similar technologies to enable playback and remember interactions or preferences. Provider information: https://vimeo.com/cookie_policy and https://policies.google.com/privacy. 

Moodle: Used for the learning management or sales enablement platform and may use cookies for login and session continuity. Provider information: https://moodle.org/admin/tool/policy/viewall.php. 

Cloudflare: Used for website security, performance, and delivery, where enabled. Provider information: https://www.cloudflare.com/privacypolicy/. 

Microsoft Clarity and Microsoft Advertising: May be used for behavioral metrics, heatmaps, session replay, site optimization, campaign measurement, or advertising, depending on configuration. Provider information: https://privacy.microsoft.com/. 

Microsoft Dynamics 365: May support CRM, marketing, or website interaction measurement, depending on configuration. Provider information: https://privacy.microsoft.com/. 

LinkedIn: May be used for security, consent preferences, campaign measurement, or advertising, depending on the technologies enabled. Provider information: https://www.linkedin.com/legal/privacy-policy. 

Cookiebot: Used to manage cookie preferences and consent records, where enabled. Provider information: https://www.cookiebot.com/. 

Google reCAPTCHA and related security tools: May be used to help detect automated abuse and protect website forms or services. Provider information: https://policies.google.com/privacy.