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Sales Strength Analysis™
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Sales Strength Analysis™

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Evaluate the strengths and areas of improvement of your sales organization

Mercuri International's Sales Strength Analysis™ helps to understand where the sales performance of a company really comes from through 7 general Key Performance Indicators (KPIs) and other important indicators selected among 43 possible ones.

The 7 general KPIs are...

  • Market strategy
  • Sales strategy
  • Customer portfolio management
  • Sales activity efficiency
  • Customer interaction efficiency
  • Competence management
  • Operational excellence

The benefits of the Sales Strength Analysis are...

  • Overview of the strengths, weaknesses, opportunities and threats of your sales function
  • Clear and tangible recommendations for actions to be taken
  • Higher commitment to, and better execution of, your market strategy
  • An evaluation of the return on investment of various development efforts
  • Quick wins (revenue, margin) with same or less capacity